
BLACK, WHITE AND BLUE PASSION
Become a partner of Arminia Bielefeld!
Use the strong brand of Arminia Bielefeld for your partnership! Reach thousands of fans and increase your visibility - successfully together.
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follower on digital channels
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average attendance in the 3rd division in the 2023/24 season with ø 18,798 people
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club members – the No. 1 in the region
#immerdabei – in the heart of Ostwestfalen
DSC Arminia Bielefeld was founded on May 3, 1905 as the 1st Bielefeld Football Club Arminia, followed by the first Westphalian championship in 1913. And even back then, Arminia had the support of the fans: sometimes up to 8,000 Arminians followed the away games, although it was not unusual for it to take two to three days to get there or back. Compared to today, it is clear to see what an enormous significance Arminia already had back then, as other clubs were still in their infancy at the time in terms of popularity and traveling supporters.
Today, the club thrives on loyal fans, strong support in the region and the certainty that with Arminia, it never gets boring.


‘Pushing’ your brand - with Ostwestfalen passion
If you become a partner of DSC Arminia Bielefeld, you can strengthen your brand through the high media presence and the club's loyal and traditional fan base. Whether sponsoring on the jerseys, in the stadium or on digital channels - together with Arminia, you can reach a lot of people, especially in Ostwestfalen, but also throughout Germany. Exclusive events and a large network have a positive effect on your brand image and customer loyalty. This makes your partnership with the DSC a real success - for everyone!
Goosebumps guaranteed - also for your brand presence
Achieve reach - with Arminia Bielefeld in the 3rd division
As a sponsor of a third division club, you and your brand benefit from an enormous presence and reach. With millions of spectators at the matches in the stadium and in front of the screens, you reach a broad target group. Events in the hospitality areas and exclusive activations ensure high visibility. Increase the awareness of your brand now - through a partnership with Arminia Bielefeld!

Your new home - and that of your guests
For almost 100 years, Arminia Bielefeld has been playing its home games in the stadium in the middle of Bielefeld's west, which has borne the name SchücoArena since 2004. After the stadiums in Leverkusen and Wolfsburg, the SchücoArena is the third-longest naming rights sponsorship in German Bundesliga history. The hospitality areas in the SchücoArena offer you the special opportunity to experience sporting events at the highest level. Enjoy VIP access, luxurious seating and exclusive lounges specially designed for your comfort and to suit your taste. We make sure that your event visit is not just a game, but an unforgettable experience.

Top presence & reach for your brand
In addition to visibility at 3rd division, Westphalia Cup and DFB Cup matches, you generate strong attention through integration at press conferences and interviews with players and officials after the final whistle in the SchücoArena arena, which are played extensively on the club's digital channels.

Image transfer & new customers
The aim of the partnership is to generate new customers for you from Arminia fans and members. Nothing strengthens brand loyalty like emotional experiences with your target group. We offer you experiences that money can't buy and that our fans and supporters will remember for a long time to come.

Networking for new business contacts
You are invited to welcome customers and partners to your box and use it for networking. Business networking in conjunction with hospitality offers in sport creates an exclusive atmosphere for establishing valuable business contacts.
VIP access and luxurious lounges provide the perfect setting for informal discussions.
GET INVOLVED & BENEFIT
Sustainability and social responsibility
The path to the stadium not only leads along the houses in the west, but also symbolizes the club's close ties with the fans, the residents of the city of Bielefeld and the region.

SPORTFIVE - your contact for a perfect partnership
The sports marketing agency SPORTFIVE has been responsible for marketing Arminia Bielefeld's marketing rights, hospitality and digital services since 2001 in order to position the club through targeted partnerships and activations. In addition, SPORTFIVE offers interested companies a wide range of sports marketing measures that can be implemented as part of a partnership with the club.
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„Tach in Ostwestfalen“: Find out more about becoming an Arminia partner!
Would you like to know more about a partnership with Arminia Bielefeld, or are you interested in other possibilities? Then leave us a message and we will get back to you as soon as possible! Or contact us directly at stephan.pumpe@sportfive.com or andre.weber@sportfive.com, by telephone on +49 521-329780-21 oder +49 521-329780-13.
„Tach in Ostwestfalen“: Find out more about becoming an Arminia partner!
Would you like to know more about a partnership with Arminia Bielefeld, or are you interested in other possibilities? Then leave us a message and we will get back to you as soon as possible! Or contact us directly at stephan.pumpe@sportfive.com or andre.weber@sportfive.com, by telephone on +49 521-329780-21 oder +49 521-329780-13.