Since undertaking the mandate in 2019, SPORTFIVE has developed the commercial strategy and taken responsibility for partner acquisition and partnership implementation. Alongside the objective of making a substantial contribution to the 2023 World Games and funding the participation of the Germany Special Olympics team, the primary goal has been to forge partnerships that can effectively promote inclusion.
Stefan Felsing, CEO of SPORTFIVE, states, "At SPORTFIVE, we believe in the transformative power of sports for all individuals. Special Olympics athletes exemplify this belief on a daily basis. We are proud to have been chosen by Berlin 2023 and Special Olympics Germany to contribute our international multi-sport marketing expertise to foster a more inclusive Germany."
Moreover, SPORTFIVE's support for Special Olympics 2023 extends beyond its partnership efforts. In order to back the world's largest inclusive sports event, SPORTFIVE has allowed its employees to take time out of work to participate as volunteers, providing support for the various functions at Berlin 2023.
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