Aluminium Dunkerque becomes Official Partner of LOSC

The first partnership of its kind in the aluminium sector, and probably the only one in the industry as a whole, Aluminium Dunkerque is joining forces with LOSC, a leading League 1 club. These two key players in the Hauts-de-France region are joining forces to strengthen their influence and commitment to the region. Together, they are helping to raise the profile of the local area, while consolidating their regional roots through this unprecedented collaboration.

Aluminium Dunkerque has established itself not only as a European leader in the production of low-carbon primary aluminium, a strategic metal for environmental change, but also as a company resolutely committed to an eco-responsible approach. The company is placing the decarbonisation of its activities at the heart of its development strategy, demonstrating a strong commitment to an industry that is more respectful of the environment. This effort is part of a dynamic of sustainable transformation, responding to the current challenges of reducing CO2 emissions. This approach illustrates Aluminium Dunkerque's desire to make an active contribution to the ecological transition while remaining competitive on an international scale.

In addition to their logo on the sleeves of Les Dogues professional team during UEFA Champions League regular season matches, the company will have increased exposure at the Pierre Mauroy stadium and on the club's marketing materials, as well as access to the general public ticket office and to hospitality during Champions League home matches. Aluminium Dunkerque will also benefit from the collective image rights of the players.

Youssef EL HARIRI, Managing Director of Aluminium Dunkerque, said: “Aluminium Dunkerque is very proud to be a partner of LOSC for the coming season and, in particular, to support the team in the preliminary phase of the Champions League. We are delighted to support the great momentum that has taken Les Dogues to this level and the challenges that await them in what is a very tough group. Determined as we are to tackle major challenges such as the decarbonisation of our business, we are well aware of the road ahead and wish them every success in this adventure, as we do in Ligue 1!”

Olivier LÉTANG, Chairman of LOSC, added: “LOSC is delighted that Aluminium Dunkerque is associating its image and forming a partnership with the club as part of this UEFA Champions League campaign. We are delighted to welcome this major industrial player based in our region, which is also one of the world leaders in its field. This alliance illustrates LOSC's ever-stronger roots in the region and alongside local players who make the region shine. LOSC also appreciates Aluminium Dunkerque's eco-responsible approach, which is at the heart of its strategy and development. With these shared values of proximity, excellence, innovation and responsible commitment, this collaboration makes perfect sense. I would like to thank Aluminium Dunkerque and its management team for their confidence.”

Xavier ODDONE, Managing Director of SPORTFIVE France, concludes: “We are proud to support Aluminium Dunkerque as it enters the world of sports sponsorship and to have initiated this wonderful alliance with LOSC. This new partnership, with its strong regional roots, will enable the brand to showcase its expertise and increase its visibility. We're delighted to see this union express itself at Champions League matches.”