Two days before the start of a new football season and the first Olympique Lyonnais match against Ajaccio, the ready-to-wear brand IZAC becomes the "Official Clothing Provider for Olympique Lyonnais" for two seasons with the support of the international sports marketing agency SPORTFIVE.
IZAC continues its collaboration in football and will dress the players and staff of the Lyon club until 2024. Away from the stadiums, the men's ready-to-wear brand, an emblematic name in contemporary men's clothing, will dress the players, the sports staff and the employees of the Lyon club off the pitch.
IZAC continues to make progress in the world of sport, reinforcing its presence in the French championship and demonstrates once again its commitment to the world of sport and its desire to be associated with prestigious teams that share values such as cohesion, team spirit, excellence and ambition. By partnering with Olympique Lyonnais with the support of its agency SPORTFIVE, IZAC will also benefit from visibility at Groupama Stadium.
With the arrival of this new partner, Olympique Lyonnais is very happy to envision a collaboration inspired by teamwork and based on high standards, and to build a relationship of trust with an ambitious and successful company.
IZAC is particularly present in the world of football, and we are proud to have accompanied them for several years in establishing sports partnerships, including the latter with OL, our partner club.
Laurent MORETTI, Managing Director France of SPORTFIVE
Jean Claude RHOUM, President and Founder of IZAC: "We have chosen to set up sports partnerships to strengthen our reputation and associate the brand with a different field that shares the same values: team spirit, joint commitment, high standards. Football affects all sections of the population, and we would like to dress men of all ages. It is therefore quite naturally and with passion that we turned to this unifying sport by becoming the Official Outfitter of prestigious teams. Today, we are more than delighted to sign this new partnership with the famous Olympique Lyonnais club. We are honoured and very proud that the club's players wear our colours at every event.”
Laurent MORETTI, Managing Director France of SPORTFIVE: "We are very happy to have contributed to the merger between IZAC and Olympique Lyonnais. IZAC is particularly present in the world of football, and we are proud to have accompanied them for several years in establishing sports partnerships, including the latter with OL, our partner club. Thanks to this partnership, OL players, sports staff and employees with representation missions will wear a modern and elegant brand at each of their outings.”
SPORTFIVE is a global sports marketing agency that delivers customer-centric solutions based on trust and transparency, deep industry experience and global relationships, digital intelligence and innovation. SPORTFIVE strategically and creatively connects brands, rightsholders, media platforms and fans to create and enable contemporary partnerships in sports.
While creating and growing long-term value for all, SPORTFIVE often leads the sports business into the future through innovative digital solutions and strives to be the most progressive and respected partner in sports.
Being at the centre of professional sport SPORTFIVE will use its unique position, in order to make a positive contribution to sustainability and to live up to the social and economic duty and responsibility, which sport and consequently all parties involved, also have. SPORTFIVE operates with a global mindset and network of over 1,200 local experts based in 15 countries around the world, active in Football, Golf, Esports, Motorsport, Handball, Tennis, American Football, Basketball, Ice Hockey, Rugby, Olympics and Multi-Sport Events and many more.
Founded in 2003, IZAC has established itself in only a few years as a French brand specializing in ready-to-wear apparel for men. With a strong emerging brand in the world of fashion, the label is present today throughout France and is committed to cultivating trends and sense of style while offering men know-how and quality products, for their style and well-being at an affordable price. Available in four lines suitable for all occasions, the IZAC collections are the expression of varied and always elegant wardrobes that are urban, casual or casual chic.
About OLYMPIQUE LYONNAIS
A football club founded in 1950 and chaired by Jean-Michel Aulas since 1987, Olympique Lyonnais has won 21 titles (including a record 7 consecutive league titles) with the club's men's team, which reached the semi-finals of the UEFA Champions League 2020 for its 23rd consecutive participation in a European competition, and 31 with the women's team (including 14 consecutive France championship titles, 9 France Cups and 7 UEFA Women's Champions League).
This approach to parity is also reflected in the creation of its mixed Academy.
Since the inauguration of its new stadium in January 2016, Olympique Lyonnais has, like the biggest European clubs, a 100% private, ultra-modern and multi-functional stadium, open 365 days a year, which is part of OL Vallée's overall project, a venue for entertainment events in the sporting, artistic, cultural and corporate fields.