Aushopping V2 new official partner of LOSC

Paris, January 5th 2023 - LOSC and its partner SPORTFIVE are delighted with the partnership agreement concluded with Aushopping V2. The historical shopping center of the Lille metropolis - which becomes today an Official Partner of LOSC - appear now on the sleeve of the Dogues' jersey in the Ligue 1 Uber Eats.


A local partnership with common values

Aushopping V2 is a meeting place that allows visitors and customers to live moments of sharing and experiences through exclusive activations. Aushopping V2 is a major actor in the development of the Lille metropolis, supporting among others the local associations. This partnership initiated by SPORTFIVE, will allow LOSC and Aushopping V2 to work together to bring new experiences to Dogues' fans from now until the 2024-25 season.

An official partner with exclusive visibility    

Thanks to this large-scale partnership, Aushopping V2 will display its logo on the sleeve of the men's team jersey as well as on the pocket of the women's team jersey until the end of the current season, then on the sleeve for the 2023-24 and 2024-25 seasons.  Aushopping V2 will also have a strong visibility in the Stade Pierre Mauroy and in the Domaine de Luchin, on the official signage of the Club (LED, fixed signage and interview), as well as on the different communication supports of LOSC. This partnership, which is intended to be a long-term one, took its first steps at home during Monday's match and will be extended to all League 1 Uber Eats games.   

An official partner with exclusive visibility    

Thanks to this large-scale partnership, Aushopping V2 will display its logo on the sleeve of the men's team jersey as well as on the pocket of the women's team jersey until the end of the current season, then on the sleeve for the 2023-24 and 2024-25 seasons.  Aushopping V2 will also have a strong visibility in the Stade Pierre Mauroy and in the Domaine de Luchin, on the official signage of the Club (LED, 3D carpet, fixed signage and interview), as well as on the different communication supports of LOSC. This partnership, which is intended to be a long-term one, took its first steps at home during Monday's match and will be extended to all League 1 Uber Eats games.   

We welcome this partnership with great enthusiasm. Aushopping V2 is a major local actor, very close to our community and present for all the residents and supporters of our metropolis.


Olivier LÉTANG, President of LOSC

For Maxime Pus, Director of Aushopping V2: « It's a pleasure and an honor for Aushopping V2 to start this adventure with LOSC. Being an official partner and present on the sleeve of this beautiful jersey is a strong marker of our ambitions for this site: to be a place close to its residents and partner of the local life. As a neighbor of the stadium, it was obvious to be at the side of the fans, the players and the club. With the LOSC staff, we will offer the residents unique experiences. Let's go for 2 crazy seasons! Aushopping V2 with you, LOSC fans! »
 
Olivier LÉTANG, President of LOSC, adds: «We welcome this partnership with great enthusiasm. Aushopping V2 is a major local actor, very close to our community and present for all the residents and supporters of our metropolis. LOSC is delighted to count it among its official partners and is looking forward to writing the next pages of its history with it. » 

Laurent MORETTI, Managing Director France of SPORTFIVE concludes: « We are very happy about this new partnership between LOSC and Aushopping V2. These are 2 emblematic local brands and actors who share common values and ambitions. The agency is proud to accompany Aushopping V2 in its sports sponsoring strategy and is looking forward to see the brand on Lille's jersey for the coming seasons. » 

ABOUT LOSC

A stronghold of French soccer in the 40s and 50s, LOSC has shown a constant sporting and structural progression since the beginning of the 2000s. With the inauguration in 2007 of the Domaine de Luchin, one of the most modern and efficient sports and administrative centers in Europe, LOSC has built a solid foundation for an ambitious modern history. A regular participant in European competitions (8 qualifications in the UEFA Champions League, 8 in the UEFA Europa League since 2001), LOSC has given itself an international experience and image. In addition to its remarkable sporting achievements, LOSC has taken an essential step in its development by acquiring an ultra-modern 50,000-seat indoor stadium, the Stade Pierre Mauroy, in 2012. French champion for the fourth time in its history in 2021, the northern club has reached the 8th finals of the UEFA Champions League in the 2021-2022 season. Led by Olivier Létang, its Chairman and CEO, the Lille club continues to progress season after season, driven by an ambitious sporting and economic growth project based on high sporting performance, training and social and societal commitment.

ABOUT AUSHOPPING V2 : 

Aushopping V2 is a historic site in the heart of the Lille metropolis, in the Hôtel-de-Ville district of Villeneuve d'Ascq. It brings together 120 stores and restaurants: fashion, beauty, culture, services, restaurants, etc. Throughout the year, Aushopping V2 has surprises in store for its visitors with fun activities for the whole family. On a daily basis, the center is actively involved in local life and supports the actors and associations that make the pride and wealth of its territory. Aushopping V2 is a place of sharing and conviviality, which allows its customers and visitors to live unique and original experiences and to enjoy their daily life with ease.

ABOUT SPORTFIVE


SPORTFIVE is a global sports marketing agency that delivers customer-centric solutions based on trust and transparency, deep industry experience and global relationships, digital intelligence and innovation. SPORTFIVE strategically and creatively connects brands, rightsholders, media platforms and fans to create and enable contemporary partnerships in sports.

While creating and growing long-term value for all, SPORTFIVE often leads the sports business into the future through innovative digital solutions and strives to be the most progressive and respected partner in sports.

Being at the centre of professional sport SPORTFIVE will use its unique position, in order to make a positive contribution to sustainability and to live up to the social and economic duty and responsibility, which sport and consequently all parties involved, also have. SPORTFIVE operates with a global mindset and network of over 1,200 local experts based in 15 countries around the world, active in Football, Golf, Esports, Motorsport, Handball, Tennis, American Football, Basketball, Ice Hockey, Rugby, Olympics and Multi-Sport Events and many more.

Press contacts

Erwann Bertrand

Communications Officer

erwann.bertrand@sportfive.com

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