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Maybe the following Insights are of interest:

Image & Awareness

UEFA Women’s EURO 2025: A Sponsorship Milestone
Employer Branding

Employer Branding Through the Power of Sports Marketing
Premium Partnership

The history and future of sleeve sponsorship in Bundesliga
Athlete Management

Sophie Alisch’s Move to Professional Cycling
Hospitality

FIFA Club World Cup 2025™ – A New Stage for Global Football
Careers

Insights: Values First! How our working culture makes us an employer of choice

Maybe the following Success Stories are of interest:

Activation

TotalEnergies x TOP 14
Image & Awareness

HSV special jersey with Plan International
Esports & Gaming

SPORTFIVE EA FC CREATOR MANAGEMENT
Image & Awareness

HELM AG Becomes New HSV Sleeve Partner, Donating Branding Space to Plan International
Activation

VW x Rocket League
Athlete Management

Fiverr x Bukayo Saka: Level The Playing Field

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Sustainability

Epaper: Sustainability Report 2023
Brand Consulting

Women's Football Whitepaper
Esports & Gaming

OMR Masterclass 2025