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PUT YOUR COMPANY IN POLE POSITION

Fueling Success: Become A Partner in Formula 1!

Lean more about the opportunities for brands in Formula 1 with SPORTFIVE as your copilot

Download Partnership Insights

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TV audience

$0billion

average F1 team worth

$0trillion

combined revenue of all public brands in F1 ecosystem

What makes the Formula 1 special

Nothing compares to the hundreds of thousands of race spectators attending 24 ‘Superbowl’ Grand Prix events every year.

Formula 1 delivers:

/ Forefront of engineering innovation and pioneering technologies
/ Enhance your brand preception as innovative, technologically advanced, and aspirational
/ Dedicated to ESG stewardship
/ Undergoing a seismic shift in perception, audience and popularity
/ 24 unique race tracks in 21 different countries on 5 continents across 70+ days of live racing action

The greatest racing spectacle on the planet

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Benefits

Why a partnership in Formula 1 is worthwhile

A global stage for global brands!

Other motorsports properties

Formula 1 doesn't suit your company?
SPORTFIVE is also active in numerous other types of motorsport, such as Formula E, MotoGP or NASCAR. 

We can help you find the right motorsport partnership that is tailored to your individual goals. 

Enter the world of motorsports with SPORTFIVE as your co-pilot

/ Our core principle being to determine the maximization of return on investment
/ We accept the competitive challenge and reposition your brand to establish breakthrough growth
/ The underlying concept we abide by throughout the entire process is ensuring the motorsports assets delivers value to your business

A collaborative approach in a complex landscape.

  • Understand

    your brand & business objectives

  • Connect

    Formula 1 to your key audiences and markets

  • Identify

    the most relevant opportunities

  • Explore & Evaluate

    to develop the best solutions for your business

  • Acquire & Execute

    the partnership plan

Download Partnership Insights

Download a deep dive into Formula 1 and their Opportunities for brands and receive further input on approaches of SPORTFIVE to support you getting into motorsports.


If desired, there is the possibility of a free initial consultation with one of our experts, which is customised and tailored to your company.

Do you want to talk or get further information? Please, contact George Farrant (click name to send mail).

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